More than a Pretty Picture
Your website design is more than just a pretty picture. To be effective, it needs to convey your brand online and direct visitors along a desired path. Mediasation designers are trained in web usability. They know how to use design, layout, and navigation to draw users in and guide them where you want them to go. They also understand how to make your website reflect your company's brand at-a-glance, ensuring that online and offline efforts are in sync. Ultimately, our designers know how to design your website to help you achieve your business goals.
Accessibility & Web Standards
Can visitors interact with your website on a small monitor? with a screen reader? on their phone? Users are accessing the web through an increasing variety of devices and your website needs to display cleanly on them all. Mediasation designers use modern techniques to ensure that different style sheets can be used depending on the device accessing the site. This helps users with visual impairments "view" the site without a style sheet, mobile phone users view the site with a simplified style sheet, and viewers coming to the site from a traditional computer get all of the bells and whistles.
Mobilize Your Website
You can barely walk down the street without hearing about the latest mobile "app" that is all the rage. All those apps are pretty cool, but are they really necessary? Not always.
Mediasation works with the evolving mobile technologies and knows that for some things, an app is the way to go. But for most businesses, it is more appropriate to simply build a mobile-friendly website that allows users to access critical data from a variety of mobile devices. If you build an app, you have to build it for every different mobile device -- iPhone, Blackberry, etc. When you build a mobile-friendly website, most modern smart-phones can view the site without having to build a separate one for each device. What's more, your users do not have to download an app. They can just visit your website and be redirected to the mobile version. Simple.
Search Engine Visitors
One of the most important visitors to your website is not human. That's right. It's the search engine bot that is reading your content and determining what your site is about. Mediasation designs websites to ensure that search engine bots can crawl the website with ease and offers Search Engine Optimization (SEO) services to further enhance your search engine results. Menus, cross links, image tags, and text work together behind the scenes to guide the engines through the design, helping your site achieve improved search engine placement and increased traffic.
The CMS
The Mediasation Content Management System (CMS) grew out of a need to allow the owners of the website message to be able to edit the content – the text, images, forms, and data. During the first years of the web, websites were managed largely by IT departments and mysterious employees called "webmasters." And anytime that another member of the business needed an update to the website, even something simple like a press release or a job posting, they had to go work that update into the already busy work queue of the "webmaster." This is inefficient and unnecessary.
So in 2002, we developed the Mediasation CMS to meet the needs of the mostly non-technical business people out there. The ones that want a website, but do not need or want the expense of an IT staff on-hand to make updates. Now the message of the business is back where it belongs – in the hands of the subject matter experts.
Closed Source Security
There's been a lot of talk lately extolling the benefits of open source technology. While we agree that it is a wonderful way for programmers to collaborate world-wide to create a new piece of technology, we do not believe that a business should rely on an open source application to run something as critical as their website. Why?
The benefit of open source is that anyone can view the code. The downfall of open source? You guessed it. Anyone can view the code. This creates an opportunity for hackers to access your website, your servers, your message, and wreak havoc. Not only that, but if many people wrote the software, no one is accountable for its features or support so there's no one to call if you need help.
The Mediasation CMS is proprietary software, not open source. That means that you have the security of knowing who has access to the software that is running your website. It also means that we're here to stand behind the CMS and you. Our team of developers is 100% accountable for every feature that rolls out and to listen to our clients on new features they would like to see.
World Class Hosting Environment
M
ediasation offers managed website hosting for our clients included with each CMS license. Our hosting features:
- 2Gb of bandwidth and 1Gb of storage standard with all of our websites.
- High-capacity bandwidth with redundant connections to the major Internet backbones.
- Firewall to protect sites against unauthorized access.
- Site reporting through Web-based statistics of site traffic; daily, weekly, and monthly reports available.
- Backup services through daily incremental backups and weekly backups with two week retention of your critical information.
- 24/7 Network Monitoring ensuring sites are always available.
Scalable, Secure, Redundant
Mediasation knows that up-time is paramount to our clients. Therefore we have in place not only redundant servers, but also advanced server cluster that includes a load balancer along with the standard web and database servers. What does that mean to you? When you have a spike in traffic the load is distributed across several servers, keeping up the performance you expect. What's more, due to the cluster-style network, we can add more servers or remove a server for an upgrade without affecting network availability. All of this means more up-time and better performance for you and your visitors.
Our Data Centers
- Mediasation servers currently host over 500 websites.
- Our servers use over 16.6 Gb of traffic per day (that is the equivalent of distributing 1,600 books worth of data per day).
- Our servers distribute over 40 million page views per year.
- 22,000 visitors per day visit a Mediasation web site.
- Our database servers perform over 2.8 billion queries per year.


